About Us

Relationship-driven. Professional. Real.

Independent consultants, coaches, and supporters who walk the franchise acquisition path with you — not past you.

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How we work with you

Plan A Franchise Advisors are independent consultants, coaches and supporters who work with you in navigating the franchise acquisition process. We are members of the Franchise Brokers Association, a leading network of brokers with over 500 brands in over 30 categories in inventory. This means we have access to opportunities you may never have thought of, along with a whole infrastructure to lean on as you make this important decision. Our expertise in stakeholder engagement and consultative account management, combined with our experience of being in your shoes, means we can be a key part of your team as you step into entrepreneurship.

Our Story

We decided to do it differently.

We spent four years looking at franchise opportunities, but never felt confident that we had found the right one for us. We didn’t feel like the people we were talking to had our best interest in mind — it was transactional, like they were box-checking. We didn’t understand the process, didn’t know if something was usual or normal and didn’t know what to expect.

We are on your team, here to help navigate the complex process of becoming an entrepreneur through franchising. We work with you every step of the way.

The team

Advisors who have been in your shoes

Christine Verdonck

Christine Verdonck

Founder & President

Christine has a background in corporate communications and stakeholder relations. She spent many years at the executive table leading her organization’s partnerships and community engagement activity, both nationally and internationally. Working with governments and private businesses taught her everything she knows about listening to hear what isn’t being said, and finding solutions that work for everyone.

Recognizing the limitations in the corporate world, Christine and her husband spent time investigating franchise opportunities, and after 20 years of communications and community building, she made the leap into the franchise world full-time.

As a broker, advisor and guide, Christine uses her expertise to find the opportunity that truly aligns with your goals, and get you on the road to your Plan A.

Chris Comer

Chris Comer

Co-Founder & Partner

Chris brings over 25 years of sales and account management experience across a wide range of industries, from consumer-packaged goods to custom promotional products. Working with diverse clients over the years has taught him the value of creative, out-of-the-box thinking and the importance of uncovering solutions his clients didn’t even realize were possible.

With the business environment changing rapidly, the drive to direct his own success became more important to Chris. As a father, he was also concerned about what he would leave behind for his children, so he began investigating franchising. Navigating the process without support, he spent a lot of time and effort chasing opportunities that weren’t the right fit. He knew betting on himself could no longer be Plan B, and he brings that same drive and ambition for our clients, ensuring that they can find opportunities that achieve their goals.

Community

Giving back where you put down roots

Giving back to our community is a value that we are proud to uphold at Plan A Franchise Advisors. And we want to help you give back in your community too.

That’s why we make a charitable contribution in your new business’ name right in the community you are joining. Opening a pet business? We’ll make a donation to the local animal shelter. A home service? We can contribute to a local agency that supports people in transitional housing. This is our way of helping your business get started on the right foot in your new community.

Let’s start building your Plan A

Ready to explore franchise ownership with advisors who put your goals first?

Book an Introductory Call christine@planafranchise.com
Plan A Franchise Advisors
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